Machine learning is already changing the way we optimize for search engines and it will inevitably develop in the next years too. It is an ever-changing subject and if you have a website or online…
New Landing page is an important part of most online marketing campaigns. They are a great way to tailor the page that people see after clicking on your ad to your target audience and actual ad content.…
Interested in generating high-quality leads for your brand? Creative Ways to Generate Leads With Instagram You’re probably using several social media platforms to reach out to a new audience and generate new leads. But have you tried…
What it is and why it matters? Digital marketing, the promotion of products or brands via one or more forms of electronic media, differs from traditional marketing. It uses channels and methods that enable an…
Blogging has seen a rollercoaster ride in the past few decades. From its rise in the 90’s to its legendary fall in the early 2000’s, we have seen it come and go as a trend…
Social media had an image problem. MySpace was where teenagers wasted their time and shared fluff. YouTube was for viral videos, cats, and cute children. But then it got serious. Facebook worked out how to make itself attractive…
The word “blogging” sounds dull to me. There is no resonating romance, and trying to attach passion to it is a struggle. I see visions of over-sharers wrestling with technology to publish the mundane details of…
When people land on your website, you want them to do something. Sign up for your mailing list, share your content or purchase a product – something that progresses your goals. But how do you…
Snapchat is a unique social platform and one that has exploded in popularity rather suddenly since its release in 2011. Now reaching around 8 billion views daily (and there are only 7.4 billion of us…
If you use a blog to promote your business you’ve tapped into one of the most effective online marketing strategies available. Blogging lets you get in front of potential customers who may be interested in…